Fake it till you make it!

I've been interested in trying Benefit Fake Up since it came out this past winter. The claims are that this product is a "hydrating crease-control concealer." It's even supposed to "diffuse fine lines." Hmmm....sounds too good to be true.

Having lovely dark circles my entire life, I'm always on the look-out for a holy grail under-eye concealer. I've tired them all: Laura Mercier Secret Camouflage, Eve Pearl Concealer and Treatment (the famous salmon concealer), Make Up Forever Full Cover Concealer, Amazing Cosmetics Amazing Concealer, Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer (a combo of Brightener and Neutralizer)...you get the point. Not that any of the above are bad, per se, but all of them just leave me wanting more. Either they are too translucent, too drying and/or crease too much.

I've learned to make the best of the products that I have by keeping applications light, mixing products and lightly setting with a finely-milled and/or brightening powder, such as Laura Mercier Secret Brightening Powder applied with a fluffy shadow brush.I've also come to realize that the most pigmented products, provide the best coverage though never look natural and often accentuate my fine lines (ick). Soooo, I figured that I'd give Benefit Fake Up a try since it's not a heavy coverage product and boasts it's hydrating and non-crease properties.

I chose the medium shade to keep it natural-- I like brightening but I feel that I'm better off leaving that to a pinkish brightening product, such as the Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer ("IAREDCTC") in Brightener (I dab it on in a triangle formation and buff in with my foundation brush). At about 7:40am, I applied it straight from the stick in a half-moon shape under each eye and blended with my ring finger. Then I applied my Maybelline IAREDCTC in Brightener and gently blended with my foundation brush (Sigma F80, synthetic flat-top kabuki). Then set with Laura Mercier Secret Brightening Powered.

The product itself is a emollient clear balm-like  formula with a concealer core. The texture of this product is much like that of a moisturizing lip product. As soon as I applied it, I got the feeling that it was much too hydrating to stay put and not crease. I figured it would move all around.

After application, my first impression was that this product doesn't provide enough coverage for my dark under-eye circles. Maybe I should have chosen the the lighter shade. Though I'm not psyched about
the coverage, I can say, that as of 6:30pm, this stuff didn't crease (much) or gather in my fine lines. I was surprised by that it didn't crease but I do not feel that it actually blurred my fine lines-- more like didn't cake up in them or make them look dry.

As you can see, my under-eyes look pretty much the same in both shots (7:45am and 6:30pm). I just wish that this product provided a bit more coverage. I guess it's not holy grail status but it definitely performed better than I thought that it would.



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